基于体裁的英语商务报告写作研究【2025|PDF下载-Epub版本|mobi电子书|kindle百度云盘下载】

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Chapter 1 Overview of the Study1

1.1 Background of the Study1

1.2 Aim and Significance of the Study2

Chapter 2 Literature Review3

2.1 Definition of Genre-based Writing3

2.1.1 Definition of Genre3

2.1.2 Genre Analysis4

2.1.3 Development of Genre Analysis5

2.2 Theoretical Basis6

2.2.1 Current Teaching Practice of Genre-based Approach6

2.2.2 New Rhetoric8

2.2.3 Australian School9

Chapter 3 Research Methodology15

3.1 Subjects of the Research16

3.2 Research Instruments16

3.2.1 Pre-test17

3.2.2 Pre-study Questionnaire17

3.2.3 Teaching Experiments17

3.2.4 Post-test22

3.2.5 Post-study Questionnaire23

3.2.6 Interview23

3.2.7 Scoring Criteria25

3.3 Research Questions25

3.4 Data Analysis and Results of the Empirical Study26

3.4.1 Pre-test26

3.4.2 Post-test27

3.4.3 Pre-study Questionnaire and Post-study Questionnaire29

3.4.4 Interview31

Chapter 4 Report and Report Types33

4.1 Definition of Report33

4.2 Types of Reports34

4.2.1 Formal and Informal Reports35

4.2.2 Presentation Formats35

4.2.3 Information Reports37

4.2.4 Recommendation Reports37

4.3 Consistency in the Type38

Chapter 5 Structures of Reports39

5.1 Structure of a Report39

5.2 Typical Structure of a Business Report41

5.3 Outline Structures of Major Types44

5.3.1 Structure by Phase44

5.3.2 Structure by Time46

5.3.3 Structure by Numbers of Tasks47

5.3.4 Structure of Proposals48

5.3.5 Structure of Research Reports49

5.4 Selecting Your Report Type53

Chapter 6 The Target Audience55

6.1 Who Are the Target Audience?55

6.2 Who Are You?57

6.3 Readers'Expectations58

Chapter 7 Steps in Report Writing61

7.1 Flow Chart61

7.2 Steps in a Systematic Approach62

7.3 The"SUGGESTED"Approach68

Chapter 8 Collecting Data and Research71

8.1 Types of Data71

8.2 Surveys and Investigations72

8.3 Constructing a Survey Questionnaire72

8.4 Conducting a Survey73

8.5 Survey Subjects73

8.6 Scale and Scope74

8.7 Relevant Information75

Chapter 9 Designing a Questionnaire77

9.1 Purpose of the Questionnaire77

9.2 Problem Statements78

9.3 Setting Achievable Questions79

9.4 Loopholes to Beware85

Chapter 10 Introduction91

10.1 Functions of an Introduction91

10.2 Components of an Introduction93

10.2.1 Purpose93

10.2.2 Background94

10.2.3 Methods of Investigation95

10.2.4 Scope96

10.3 Definitions of Terms97

10.4 Writing an Introduction99

Chapter 11 Findings101

11.1 Systematic Organizations101

11.2 Beginning102

11.3 Middle103

11.4 Ending105

Chapter 12 Conclusions and Recommendations109

12.1 Conclusions109

12.2 Write Good Conclusions110

12.3 Recommendations111

12.4 Write Good Recommendations112

Chapter 13 Resources in Chinese115

13.1 Usual Procedures115

13.2 Common Problems117

13.3 A Case Study118

Chapter 14 Formats and Formatting125

14.1 Cover Page125

14.2 Contents Page128

14.3 Headings of a Report129

14.4 Layout of a Report132

14.5 Punctuation Notes135

Chapter 15 Language Issues139

15.1 Correctness140

15.2 Concreteness142

15.3 Clarity143

15.4 Conciseness145

Chapter 16 Types of Visuals147

16.1 Important Tools147

16.2 Common Types of Visuals149

16.2.1 Tables149

16.2.2 Organizational Charts150

16.2.3 Flow Charts151

16.2.4 Bar Charts151

16.2.5 Pie Charts152

16.2.6 Line Graphs153

16.2.7 Drawing and Diagram155

16.2.8 Photographs155

16.2.9 Maps155

16.2.10 Pictograms155

Chapter 17 Findings and Discussions157

17.1 Findings157

17.2 Summary159

17.3 Limitations of the Research160

17.4 Pedagogical Implications161

Appendix Ⅰ Sample Reports（报告样本）165

Appendix Ⅱ 英语商务报告写作情况问卷调查（一）179

Appendix Ⅲ 英语商务报告写作情况问卷调查（二）181

References183